Mar 2012-Present
Marketing Analyst/Data ScientistItasca, IL
Driving business through metric driven marketing programs. Helped company run lean marketing programs by maximize marketing spend into appropriate channels.
 
Self EmployedJul 2011-Present
Marketing ConsultantChicago, IL
As a freelance consultant, I help companies realize their marketing potential. To date, I have helped a start-up social media metrics company devise a marketing plan. I worked with a marketing group analyzing survey data assessing their marketing outputs. I have also provided marketing research assistance to a Boston-based cigar manufacturer, as well as a Boston-based computer support company.
 
Jan 2011-Jun 2011
Graduate Research AssistantBoston, MA
Assist with developing research studies and support classroom activities for Communication Theory classes. Responsibilities include: Creating research design for collaborative study, compiling various sources of information, executing database searches, producing experiment stimuli, statistical analysis of study results and grading exams.
 
Apr 2007-Aug 2010
Marketing Manager/Promotional WriterWestwood, MA
Managed deadlines, organized strategies, and wrote responses to requests for proposals for medical software company. Created and maintained effective methods to organize and delegate inter-department responses. Created and developed content for internal and external communications. Updated and maintained an online magazine for clients using the companyís pharmacy software solution. Worked independently and within a group creating business-to-business communication strategies in support of the sales department. Researched and maintained knowledge about company product line and issues related to the health care industry, especially I.T. trends and regulations.
 
May 2003-Aug 2006
Account ManagerBoston, MA
Provided public relations services for a variety of clients including a law firm, an environmental group, a technology firm, a development firm and a nonprofit. Responsibilities included creating and implementing publicity by promoting ongoing client initiatives, finding writing opportunities and responding to current events with clients as experts. Developed, wrote and edited articles for submission and placement in op-eds, magazines and trade journal. Designed public events, including night club openings, parties and scholarship contests. Researched, planned and purchased radio and print ads for event promotion, brand awareness and crisis response.
 
Apr 2005-Sep 2005
Spokesperson for Modern ContinentalBoston, MA
Performed the role of spokesperson for Modern Continentalís Route 3 North Improvements Project. Maintained regular contact with local media providing updates on construction and responding to media inquiries and crises. Conducted monthly meetings with local representatives to provide updates on project milestones. Provided weekly construction updates to the media, members of the community and state and local agencies.
 
Jan 2003-May 2003
InternBoston, MA
Performed many of the duties associated with an account coordinator position including drafting media releases, pitch letters, and press releases. I also gained experience performing media relations tasks for events and promotions.
 
 
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Click the section header for information about my skills.

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Jeff Francis is a marketing geek who would never refer to himself as a guru. He is that weird sort who enjoys watching commercials and analyzing communication strategies. He is also available for hire and would love to hear from you. So, head on over to the contact page and get in touch.


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